… Work in Progress Notice, 2019 2019
… Work in Progress
Notice, 2019
… Work in Progress
Notice, 2019
MUMU Sticker Small Graphic, 2019 2019
MUMU Sticker
Small Graphic, 2019
MUMU Sticker
Small Graphic, 2019

MUMU is modular—each part functions differently, expanding and shifting. The graphic identity of MUMU utilizes modules as applied throughout the exhibition. Named after the extraterrestrial life form from Gashoi’s novel, Pleasure to Meet You, mumu asks the conditions for living as a human being by shapeshifting itself for anthropomorphosis. The graphic modularity of the exhibition MUMU similarly changes in response to and emulates the characteristics or size of its desired medium.

The Korean display typeface used for MUMU is Taihun Kim’s ‘Pyeonggyun,’ based both on the principles of brush stroke calligraphy, as well as on standardized Myeongjo fonts; its unique shape is determined by maximizing the contrast of strokes, substituting them with new, adaptable data. The typeface used for the Roman alphabet is ‘Druk’ Condensed, whose extreme compressed quality allows the two letters of ‘MU’ to fit neatly within a square form. 

Utilizing its hyper sensitivity, MUMU turns on and off pro re nata; the title, composed of black and white boxes, follows a repeated sequence.

MUMU Invitation Small Graphic, 2019 2019
MUMU Invitation
Small Graphic, 2019
MUMU Invitation
Small Graphic, 2019

MUMU is modular—each part functions differently, expanding and shifting. The graphic identity of MUMU utilizes modules as applied throughout the exhibition. Named after the extraterrestrial life form from Gashoi’s novel, Pleasure to Meet You, mumu asks the conditions for living as a human being by shapeshifting itself for anthropomorphosis. The graphic modularity of the exhibition MUMU similarly changes in response to and emulates the characteristics or size of its desired medium.

The Korean display typeface used for MUMU is Taihun Kim’s ‘Pyeonggyun,’ based both on the principles of brush stroke calligraphy, as well as on standardized Myeongjo fonts; its unique shape is determined by maximizing the contrast of strokes, substituting them with new, adaptable data. The typeface used for the Roman alphabet is ‘Druk’ Condensed, whose extreme compressed quality allows the two letters of ‘MU’ to fit neatly within a square form. 

Utilizing its hyper sensitivity, MUMU turns on and off pro re nata; the title, composed of black and white boxes, follows a repeated sequence.

MUMU Poster Poster, 2019 2019
MUMU Poster
Poster, 2019
MUMU Poster
Poster, 2019

MUMU is modular—each part functions differently, expanding and shifting. The graphic identity of MUMU utilizes modules as applied throughout the exhibition. Named after the extraterrestrial life form from Gashoi’s novel, Pleasure to Meet You, mumu asks the conditions for living as a human being by shapeshifting itself for anthropomorphosis. The graphic modularity of the exhibition MUMU similarly changes in response to and emulates the characteristics or size of its desired medium.

The Korean display typeface used for MUMU is Taihun Kim’s ‘Pyeonggyun,’ based both on the principles of brush stroke calligraphy, as well as on standardized Myeongjo fonts; its unique shape is determined by maximizing the contrast of strokes, substituting them with new, adaptable data. The typeface used for the Roman alphabet is ‘Druk’ Condensed, whose extreme compressed quality allows the two letters of ‘MU’ to fit neatly within a square form. 

Utilizing its hyper sensitivity, MUMU turns on and off pro re nata; the title, composed of black and white boxes, follows a repeated sequence.

Jackson Hong Killer Move T-shirts Stuff, 2019 2019
Jackson Hong Killer Move T-shirts
Stuff, 2019
Jackson Hong Killer Move T-shirts
Stuff, 2019
Jackson Hong Killer Move Poster Poster, 2019 2019
Jackson Hong Killer Move Poster
Poster, 2019
Jackson Hong Killer Move Poster
Poster, 2019
Negotiating Borders at UK Leaflet Small Graphic, 2019 2019
Negotiating Borders at UK Leaflet
Small Graphic, 2019
Negotiating Borders at UK Leaflet
Small Graphic, 2019
Negotiating Borders at UK Poster Poster, 2019 2019
Negotiating Borders at UK Poster
Poster, 2019
Negotiating Borders at UK Poster
Poster, 2019
hOle Signage Signage, 2019 2019
hOle Signage
Signage, 2019
hOle Signage
Signage, 2019
hOle Leaflet Small Graphic, 2019 2019
hOle Leaflet
Small Graphic, 2019
hOle Leaflet
Small Graphic, 2019
hOle Poster Poster, 2019 2019
hOle Poster
Poster, 2019
hOle Poster
Poster, 2019
Negotiating Borders 2 at Brazil Leaflet Small Graphic, 2019 2019
Negotiating Borders 2 at Brazil Leaflet
Small Graphic, 2019
Negotiating Borders 2 at Brazil Leaflet
Small Graphic, 2019
Negotiating Borders 2 at Brazil Poster Poster, 2019 2019
Negotiating Borders 2 at Brazil Poster
Poster, 2019
Negotiating Borders 2 at Brazil Poster
Poster, 2019
Afterlife Signage Signage, 2019 2019
Afterlife Signage
Signage, 2019
Afterlife Signage
Signage, 2019
Afterlife Postcard Small Graphic, 2019 2019
Afterlife Postcard
Small Graphic, 2019
Afterlife Postcard
Small Graphic, 2019
Afterlife Poster Poster, 2019 2019
Afterlife Poster
Poster, 2019
Afterlife Poster
Poster, 2019
Through All Your Senses Invitation Small Graphic, 2019 2019
Through All Your Senses Invitation
Small Graphic, 2019
Through All Your Senses Invitation
Small Graphic, 2019
Through All Your Senses Leaflet Small Graphic, 2019 2019
Through All Your Senses Leaflet
Small Graphic, 2019
Through All Your Senses Leaflet
Small Graphic, 2019
Through All Your Senses Poster Poster, 2019 2019
Through All Your Senses Poster
Poster, 2019
Through All Your Senses Poster
Poster, 2019
MMCA Research Talk: Temporary and Distributed Libraries, tactics to support media art history AD Stuff, 2019 2019
MMCA Research Talk: Temporary and Distributed Libraries, tactics to support media art history AD
Stuff, 2019
MMCA Research Talk: Temporary and Distributed Libraries, tactics to support media art history AD
Stuff, 2019
DMZ T-shirts Stuff, 2019 2019
DMZ T-shirts
Stuff, 2019
DMZ T-shirts
Stuff, 2019
DMZ Signage Signage, 2019 2019
DMZ Signage
Signage, 2019
DMZ Signage
Signage, 2019
DMZ Soundscape Leaflet Small Graphic, 2019 2019
DMZ Soundscape Leaflet
Small Graphic, 2019
DMZ Soundscape Leaflet
Small Graphic, 2019
DMZ Leaflet Small Graphic, 2019 2019
DMZ Leaflet
Small Graphic, 2019
DMZ Leaflet
Small Graphic, 2019
DMZ Invitation Small Graphic, 2019 2019
DMZ Invitation
Small Graphic, 2019
DMZ Invitation
Small Graphic, 2019
DMZ Poster Poster, 2019 2019
DMZ Poster
Poster, 2019
DMZ Poster
Poster, 2019
Sunpil Don Kitsutaiten Poster Poster, 2019 2019
Sunpil Don Kitsutaiten Poster
Poster, 2019
Sunpil Don Kitsutaiten Poster
Poster, 2019
Photo by Sunpil Don.
Highlight Artbank Poster Poster, 2018 2018
Highlight Artbank Poster
Poster, 2018
Highlight Artbank Poster
Poster, 2018
Tasteview 2 Poster Poster, 2018 2018
Tasteview 2 Poster
Poster, 2018
Tasteview 2 Poster
Poster, 2018
Poster for the 2nd showcase Tasteview (Tastehouse, Seoul). Offset, size 900 × 600 mm.
Jooyoung Sohn Across the Water Poster Poster, 2018 2018
Jooyoung Sohn Across the Water Poster
Poster, 2018
Jooyoung Sohn Across the Water Poster
Poster, 2018
Poster for Jooyoung Sohn's solo exhibition Across the Water poster (Tastehouse, Seoul). Translucent vinyl on the glass, size 900 × 600 mm.